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Gipety

OnTheMarket vs OpenRent

Both are listed under Listing Portals. Everything below is drawn from each provider's own published material.

O

OnTheMarket

The UK's third-most-visited residential property portal, founded by agents in 2013 as an agent-friendly alternative, now owned by CoStar Group.

O

OpenRent

Online letting agent and landlord-to-tenant marketplace, offering free listings with paid add-ons for referencing, rent collection and management.

At a glance

OnTheMarket compared with OpenRent
AttributeOnTheMarketOpenRent
CategoryListing PortalsListing Portals
Pricing modelSubscriptionFreemium
PricingAgent advertiser subscriptions; positioned as lower-cost per lead than larger UK portalsFree property advertising for landlords; paid add-on services for referencing, rent collection and certificates
Sold toIndependent agents, Small chains, Corporate & enterpriseIndependent agents
Founded2013Not disclosed
HeadquartersNot disclosedLondon, England
MarketUK & Ireland onlyUK & Ireland only

Capabilities

Only OnTheMarket (4)

  • Sales listings search
  • Rental listings search
  • Agent advertiser network
  • Lead forwarding to listing agents

Only OpenRent (8)

  • Free property advertising
  • Portal distribution
  • Tenant referencing
  • Rent collection
  • Property management
  • Gas safety certificates
  • Legal support
  • Deposit and rent protection

Sources